Howdy!

I’m Brooke Baylis. The quick and dirty of it is that I love making things that you can hold in your hands- be that packaging or products.

The longer explanation starts with:

As a designer my biggest love is working with people to solve problems. My personal outlook is there’s always something to learn from existing design (even “bad” design- there has to be a reason it made it out into the world).

Most of my experience is packaging destined for mass production within an in-house team, and freelance work to create production artwork.

I’m really into retro tech, and the tactility of it (CRTs still scare me though).

Résumé

Let’s Chat!

Feel free to drop a line! I’d love to talk about your project, the work I’ve shown on this website, or why I find CRT televisions kind of terrifying. My full résumé is available above.

EXPERIENCE

Glorious Gaming 2021 → 2024
Retail + Packaging Designer

  • Worked cross department with marketing, sales, and product development teams to create production ready packaging artwork for retail sale of consumer electronics.

  • Adapted brand identity to print schema for in-store retail displays to be used in 230+ physical locations.

  • Created supporting items to enhance the unboxing experience, including stickers and inserts.

  • Collaborated with quality team members to create supporting documents for electronic products that abided by certification requirements per region.

  • Provided support to product design team and created production artwork intended for dye-sublimation and silk-screen.

  • Led development of design schema for e-commerce based limited edition packaging.

Freelance Work 2020 → 2022
Production Artist + Manufacturer Liaison

  • Collaborated with clients to create production ready artwork.

  • Relayed time frames, budgets, and production limitations to clients.

  • Designed production artwork destined for print production, ABS injection molding, and worked with knit textile producers.

University of Louisville 2019 → 2021
Office of Communication + Marketing Design Intern

  • Worked within enterprise brand system to create graphics for internal and external facing communications.

  • Prepared files for public release by making them ADA compliant.

TOOLS

  • Adobe Illustrator

  • Adobe InDesign

  • Adobe Photoshop

  • Adobe Acrobat Pro

  • Esko Studio

  • Figma

  • Asana

  • Google Suite

EDUCATION

University of Louisville 2017 → 2021
Hite Art Institute